About me
Welcome to my world, where advanced and personalized business consulting merges with over 25 years of professional and senior management experience in the construction and furniture industries at leading companies. As a business consultant, I offer a unique approach driven by extensive experience and expertise in areas such as business development, product development, sales and marketing management, employee management, and leading strategic change processes.
With a background in senior management positions, including CEO of Regba Kitchens and Vice President in leading furniture companies, my experience encompasses a deep understanding of operations management with over 300 employees, establishing and implementing advanced computing systems such as ERP and CRM, managing international product portfolios, and broad human capital management.
Strategic Consulting and Market Entry Support
International furniture and construction companies aiming to increase their sales in Israel often face barriers such as unfamiliarity with the Israeli consumer behavior, ineffective market entry strategies, and language barriers. My services are designed to address these challenges by:
Market Mapping and Weakness Identification: Develop a strategic plan tailored to your company’s needs, including budget planning, maximizing sales potential, sales metrics, and sales effectiveness.
Leadership Empowerment: Identifying key roles struggling to make the leap in practice and propelling them forward.
Functionality Gap Analysis: Identifying missing functions and creating suitable solutions.
Efficient Management Tools: Introducing effective management tools that significantly streamline work, saving time and money.
Product Portfolio Innovation: Refreshing and innovating the product basket, including pricing updates.
Process Structuring: Defining organized work processes for implementation in the organization, including the adoption of information systems.
Customer Journey Customization: Creating differentiation against competitors through tailored customer experiences.
AI Tools for Market Research: Utilizing AI for market research, competitor analysis on social networks, and identifying market trends and tendencies.